service and makes a practice of listening to

Business | Local News
2 min read • September 10, 2025
service and makes a practice of listening to

service and makes a practice of listening to constituents’ interests and ideas at neighborhood association meetings, in local community gatherings, and while spending time at branches of the Richland County Library. As COMET Board Chair, she has provided strategic leadership that has advanced the organization’s mission to provide accessible, reliable public transportation services.

“I am truly humbled to be recognized alongside Councilwoman Terracio,” said Bynoe-Reed. “The success of the penny tax referendum was the result of incredible teamwork and community engagement as well as the leadership of our Executive Director/ CEO. I’m grateful to work with such dedicated leaders who share our commitment to improving transportation access for all residents in the Midlands.”

Bynoe-Reed is an awardwinning marketing and communications executive with 20 years of success across transportation, energy, and healthcare. Previously recognized as a 2021 SC Women in Business “Woman to Watch” and a 2025 SC Women in Business award recipient, she continues to break new ground in public transportation marketing. She led the nationally acclaimed ‘Saving Sarah’s Seat’ campaign and played a key communications leadership role in the $990M voter-approved initiative that transformed public transportation funding in the region. As a respected public speaker and Fall 2025 MBA candidate at USC’s Darla Moore School of Business, she is known for strategic storytelling, crisis communications, and inclusive leadership that drives real results.

“We are incredibly proud of both Allison and Pamela

for receiving these welldeserved awards,” said Maurice Pearl, Executive Director/ CEO of The COMET. “Their leadership, dedication, and collaborative approach have been instrumental in advancing public transportation in our region. The successful penny tax referendum stands as a testament to their ability to engage the community and build support for critical infrastructure investments. On behalf of the staff and The Board of Directors, we congratulate them both.”

The COMET has continued to innovate in public transportation services and community engagement, strengthening connections

with Midlands residents and promoting the organization’s progressive mobility services. Their collaborative efforts on the penny tax referendum demonstrated the power of effective partnership between elected officials and transportation professionals in securing community support for essential public services.

The Transportation Association of South Carolina (TASC) Annual Conference and Expo brings together transportation professionals, elected officials, and industry partners to share best practices, discuss emerging trends, and recognize excellence in public transportation across the state.

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